The Plunge (Ice Bath)

"Take the Plunge Change your Life"
Cold Plunge benefits extend beyond the mental and chemical aspects of your body.
  • When you dip into the Plunge, your body triggers the autonomic nervous system. By enduring this stress on your body daily, you can begin to train both systems to your benefit. When you begin to control your response to stress, you’ll likely find that you can also control your relaxation and sleep.
  • From reducing muscle soreness after a workout, to improved mental focus, ice baths could hold the key to unlocking newfound health and wellbeing. If you’re serious about these benefits, plunge pools makes cold water therapy simple and convenient.
  • A habit of cold plunging can do wonders for your mental and physical toughness.
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How to use


Many people turn to cold plunging when looking for a new way to boost their daily energy!

The Plunge

  • The PLUNGE randomized controlled trial: evaluation of a games-based physical activity professional learning program in primary school physical education ( )
  • Cold plunge only takes about 5 minutes each day, you can turn it into a routine pretty easily, and once you have one habit built, the next one is that much easier.
  • After leaving the cold plunge tub, our blood vessels re-open, which not only improves circulation but also helps to flush out parts of our immune system! Post-workout or not, the physical benefits of cold therapy are well worth your time.

How to use

The Plunge (Ice Bath)


Cold plunge only takes about 5 minutes each day.



Need to find the right dose for you? Consider coaching.

Dosing strategy:

Ideal for:

Studies have shown a connection between cold plunging, and blood vessel constriction, meaning that when we enter cold water, our blood vessels will shrink, bringing our blood flow closer to the vital organs


All vendors are vetted for quality, to ensure they contain the right active ingredients and ratios. Each vendor provides a Certificate of Analysis ℹ️, to ensure accurate dosing, and a product free of contaminants/heavy metals. Further, when brands we work with have been randomly pulled off the shelf and tested by Labdoor, they have tended to score A+ ℹ️.


Before listing products, we compile a list of available research, to determine if claims match the evidence. Likewise, we scour the the internet to gauge people’s experience with each product. Most of the products listed typically score at least [4.5/5 from reviews]. All the studies we’ve found are listed at the bottom of the page, under citations.


All products listed on the BYB website follow screening before listing, to ensure there’s a history of long-term usage without adverse effects. Many products fall under the FDA’s Generally Recognized as Safe (GRAS) guidelines.

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Medication interactions and allergies

Please consult your healthcare professional before making any changes to your lifestyle or regime.

For further information on contraindications and allergies, please visit the vendors website.

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A cold Plunge helps to reduce depression and improve overall mood!


Cold therapy is something that I personally do at least 3-4 days a week. The evidence is strong for enhancing fat loss, improving resilience and metabolic health.

Lucas, BYB founder